Is Your Jargon Killing You?

No matter how technical your subject, you can give powerful, accessible talks to non-technical audiences. And that will make you stand out from your peers.

“If I can understand a technical presentation, anyone can understand it.”
— Jim Comer

If you’re an engineer, high tech or military professional, you can learn to make complex subjects connect to general audiences – and become more interesting to any group. In this talk, you will quickly see the power in using clear, concise, jargon-free language. It’s how you talk when you’re NOT presenting.

Take a look at your last presentation and circle every phrase that you’d never use in normal conversation. Have you ever said, “Going forward…” outside of a presentation?  Why would you want to use corporate-speak, tech talk or military lingo instead of regular, understandable language?

You will learn that great speakers use clear language. Read Einstein’s quotes to non-scientific audiences. Lincoln’s speeches can be understood by a wide range of people. Steve Jobs made Apple innovations simple to grasp. In this talk you will learn the power of clear, concise, colorful language that audiences will understand and that leads them to take action.

These techniques are ideal when you pitch complex ideas to potential investors. Just because they have money to invest does not mean they can understand complicated terminology. You can make it easy for them to grasp your idea and get excited by it.

Ideal audience:
Engineers, IT professionals, architects, scientists, the military, academics and government agencies

Key takeaways include:

  • Eliminate jargon and needless acronyms
  • Making key points with compelling examples and personal experiences
  • Using slides that are easy to read and learning when not to use them
  • Rehearsing with non-technical friends to get feedback on clarity
  • Knowing your message so well that if the slides malfunction, you don’t
  • Your presentation was so educational that I found myself identifying with many of your examples – both good and bad. It was an important breakthrough for me. My plan is to focus on letting my true identity come through in all my communication, not only in my presentations.

    Jerel Walters Director of Quality Engineering & Product Development, Texas State University

“Is Your Jargon Killing You?” is especially effective for engineers, IT executives, architects, scientists, the military, academics and government agencies. 

  • I invited Jim to speak to the Austin chapter of ASTD on the uses and abuses of Powerpoint.. Training a group of professional trainers is like trying to operate on a surgeon, or argue with a lawyer, but Jim just knocked it out of the park. He brings a razor-sharp wit, creative ideas, masterful facilitation, and lots and lots of energy, to every presentation.

    Jeff Johannigman Faculty Development Coordinator, Austin Community College

Call (512) 258-3700
for more information.

  • I got a chance to use some of the story techniques Jim taught me and the feedback was fabulous. As I gave my presentation, I pictured him standing beside me, coaching me. WOW!

    Jerri Conrado President, JRC Promotions
  • I invited Jim to speak to the Austin chapter of ASTD on the uses and abuses of Powerpoint.. Training a group of professional trainers is like trying to operate on a surgeon, or argue with a lawyer, but Jim just knocked it out of the park. He brings a razor-sharp wit, creative ideas, masterful facilitation, and lots and lots of energy, to every presentation.

    Jeff Johannigman Faculty Development Coordinator, Austin Community College
  • Jim is very skilled, has incredible talent and sets a high bar for the quality of his service. He expects only top notch performance of himself in every job he takes on. Jim generously donates his expertise as a speech coach for the Austin RESULTS fundraisers, enabling a handful of ordinary people to speak at events that have raised tens of thousands of dollars.

    Mark Coats Software Developer at ACS
  • Jim Comer is truly gifted. His talk was not only empowering, but we had a great time. He brings a new slant to public speaking and made me feel like I could do it!

    Debra Seaman Audit Trainer, Comptroller of Public Accounts, State of Texas
  • I have seen Jim Comer transform the driest individuals into powerful speakers.

    Caroline Bliss-Isberg Executive Director, Cabrillo College Stroke Center
  • Jim Comer delivered an excellent program on the impact of powerful presentation skills and the response was overwhelmingly positive.

    Vera Cruz IBM - Austin
  • Your presentation was so educational that I found myself identifying with many of your examples – both good and bad. It was an important breakthrough for me. My plan is to focus on letting my true identity come through in all my communication, not only in my presentations.

    Jerel Walters Director of Quality Engineering & Product Development, Texas State University